Posted 06 July 2016 7 principles of the Starbucks Howard Shultz, CEO of the world famous Starbucks chain, discusses the 7 principles of the Starbucks brand at a public lecture held at WBS. Read the Entrepreneurship Magazine article here Share Related News 30 June 2025 The Wits Mervyn King Centre for Corporate Governance and Sustainability Launches at Wits Business School Read more 19 June 2025 Healthcare Leadership Students Visit CT Bauer College in Texas Read more 03 June 2025 Wits Business School launches a ground-breaking Food Safety Leadership Initiative Read more