Posted 06 July 2016 7 principles of the Starbucks Howard Shultz, CEO of the world famous Starbucks chain, discusses the 7 principles of the Starbucks brand at a public lecture held at WBS. Read the Entrepreneurship Magazine article here Share Related News 29 April 2026 WBS Celebrates South Africa's Changemakers with Publication of New Book Read more 15 April 2026 Guest Lecture Series: WBS hosts Google South Africa Director, Kabelo Makwane Read more 14 April 2026 Energy Conversations Returns for Season 3: From Policy to Participation Read more
